2011 Subaru Impreza WRX, STI: Priced to Impress

by Subaru in the News on August 17, 2010

Subaru Impreza WRX STI image

Once again emphasizing that high performance doesn’t necessarily require a high sticker price, Subaru has announced that the starting MSRP for the 2011 Impreza WRX lineup will see a mere $500 bump for the new model year, while drivers will be able to get into a 2011 Impreza WRX STI for a sticker price that’s a full $1,000 lower than that of the 2010 models.

Wearing aggressive new body work—including new front and rear bumpers along with wider fenders and quarter panels—the exhilarating Subaru Impreza WRX has a base sticker price of $25,495 for both the four- and the five-door models. Other upgrades for the 2011 model year include an improved sound system that now features six speakers, steering-wheel-mounted audio controls and new alloy wheels wrapped in wider summer-performance tires. WRX sedans also get chrome satin accents and quad tailpipe outlets. [click to continue…]

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Net Gains: 2011 Outback to Offer Wi-Fi Capabilities

by Subaru in the News on August 12, 2010

Subaru Outback rear image

The versatile Subaru Outback is already known for its ability to take its drivers just about anywhere, and now that includes online: For the 2011 model year, the Outback is available with the Subaru Mobile Internet (SMI)  system, which essentially turns the already hot crossover SUV into a mobile wireless hotspot.

Leveraging technology from the world’s first in-car Internet service provider—Autonet Mobile—the system operates on the 3G network and is compatible with all Wi-Fi-enabled devices, including laptops, netbooks, smart phones, game controllers and, of coures, the latest iPad and iPod Touch models. SMI is designed to provide uninterrupted wireless access both when the vehicle is at rest and, for the benefit of Outback passengers, while the vehicle is in motion, and it features average download speeds of 400kbps-1.2mbps, allowing users to quickly and easily check e-mail, surf the web, listen to Internet radio, post to social-networking sites and more. [click to continue…]

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2011 Subaru Outback Gets Connected To The Web

by Subaru in the News on July 19, 2010

Subaru Outback front image

For 2011, the Subaru Outback will feature WiFi as a dealer installed option. This move follows similar offerings from Ford, General Motors, Chrysler, and even Avis.

The connection will be an encrypted 3G network and is usable for up to 150 feet around the vehicle. To subscribing to the WiFi connection will cost $29 per month, but the first three months are free courtesy of Subaru. [click to continue…]

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The 2011 Impreza Continues to Impress—At 2010 Prices

by Subaru in the News on July 14, 2010

2011 Subaru Impreza image

With responsive handling, spirited performance, and standard Symmetrical All-Wheel-Drive technology, the Subaru Impreza has long been known for offering big-time features in the compact-car segment. Well, that’s not going to change for 2011, but now there’s even better news: On non-turbocharged models, neither will the base sticker price. (Information about the turbo-powered 2011 Impreza GT was not available at press time.)

The Subaru Impreza 2.5i will again lead the lineup by starting at just $17,495—the same base price as last year—for the sedan and $17,995 for the five-door hatchback. Both models holster Subaru’s peppy 170-hp boxer engine, along with standard safety features like Vehicle Dynamics Control and Brake Assist, an impressive level of content, and, for the 2011 model year, two new colors. Marine Blue Pearl and Sky Blue Metallic are in; Newport Blue is out. [click to continue…]

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Subaru WRX STI Sets New Record on the ‘Ring

by Subaru in the News on July 2, 2010

2011 Subaru Impreza WRX STI image

The team at Subaru specifically set out to make the 2011 WRX STI the fastest one ever, and it looks like things are off to an excellent start. Driven by four-time World Rally Champ Tommi Makinen, an early ‘11 WRX STI sedan built for Subaru R&D recently carved up Germany’s grueling Nürburgring racecourse in just 7 minutes, 55 seconds—quicker than any previous Subaru by a full 4 seconds.

According to Makinen, “The car was controllable with precise and faithful handling even on tricky corners. I could easily predict the car’s behavior. That is exactly what Subaru is offering, confidence.” [click to continue…]

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2011 Subaru Outback and Legacy: New Value for a New Year

by Subaru in the News on June 7, 2010

2010 Subaru Legacy image

While Subaru sales continue to skyrocket—the automaker had its best April ever in 2010, with numbers up 48 percent over the same month last year—what’s especially notable for the automaker is what hasn’t seen a significant increase: Sticker prices.

Subaru recently released the starting MSRPs for its 2011 model year Legacy and Outback, and the company was able to hold the line on the Legacy and limit the price increase on the Outback to a mere $200. [click to continue…]

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2010 Subaru Legacy image

When most people think of Subaru, they think of the automaker’s commitment to full-time four-wheel drive, but not the team put together by Parents magazine and Edmunds.com. For those folks, it’s the automaker’s family-friendly approach that sets Subaru apart from the competition.

The evidence: The Parents/Edmunds.com partnership, with the input of several “real” families, have named a Subaru to their annual list of “Best Family Cars” for the second consecutive year. The Subaru Forester was one of the 2009 honorees, while this year the Subaru Legacy got the call. [click to continue…]

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Where the Deals Are: Your Local Subaru Dealership

by Subaru in the News on May 11, 2010

2010 Subaru Legacy image

If you’re looking for a great return on investment for your automotive dollar, Subaru is the right place to look. The automaker put two of its vehicles—the Subaru Outback and the Subaru Legacy—on the “2010 Cars: Where the Deals Are” list, published each year by “Kiplinger’s Personal Finance.”

The Legacy, which Subaru completely redesigned for the 2010 model year, was honored by the Kiplinger’s experts as their “Best New Car” in the $25,000-$30,000 range. It was a decision made simple by the slick sedan’s “compelling design inside and out.” As also noted, the Subaru offers a compelling combination of standard full-time all-wheel-drive, an available horizontally opposed six-cylinder boxer engine—able to knock out an impressive 265 hp—and top safety pick status from the Insurance Institute of Highway Safety (IIHS). [click to continue…]

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Subaru Outback a Big Winner on the Inside

by Subaru in the News on April 28, 2010

2010 Subaru Outback image

The Subaru Outback has a long history as a rugged performer, and today it’s even more capable than ever before. The mid-size crossover still boasts the latest full-time four-wheel-drive technology that Subaru has to offer, and now, thanks to a complete redesign for 2010, the Outback also features a new, more robust chassis, shorter front and rear overhangs, and ground clearance that’s been upped to 8.7 inches.

Just as significantly, while the Subaru remains one tough customer in terms of capabilities, the toughest thing about the new Outback’s interior is finding one that’s better. Certainly the auto experts at Ward’s couldn’t do it; they honored the 2010 Outback for having the Auto Interior of the Year in the “Popular-priced car under $29,999″ category. [click to continue…]

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Demand For Legacy, Outback Fuels Greater Production

by Subaru in the News on April 20, 2010

2010 Subaru Outback image

Subaru continues to be in high demand thanks to its freshly revamped lineup of vehicles. Due to this demand, Subaru is also planning to increase production of the Outback and the Legacy.

Both the Legacy and the Outback are assembled in Subaru’s Lafayette, Indiana. Currently, capacity for the plant is set at 100,000 vehicles per year, but Subaru plans on squeezing out another 140,000 per year to meet growing demand for both models. This will be done by either speeding up the pace of the assembly line, or by reducing the the number of Toyota Camry’s being built in that facility, as the plant currently has the capacity to make 100,000 units of the Camry as well. [click to continue…]

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